Real Estate

What Real Estate Developers Need to Know About Branding

Riel Sammy is a Partner and Creative Strategist at Channel 13, a Toronto-based full-service creative agency empowered by innovation, strategic vision, and a client-centered approach. An organization’s brand is one of its most important assets. An effective brand strategy will give you a significant edge in increasingly competitive markets. But what exactly does “branding” mean? And …

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Real Estate Marketing Brief: Building Online Communities

The real estate marketing community is going through a difficult, but stabilizing series of changes. This new normal has shifted the way we do our jobs and execute campaigns (good luck to anyone spending on print-ads right now). This article will cover a “newer” channel focused on building online communities that actually connect with your …

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