Periphery Digital

LNY marketing 1

The Complete Guide to Prosperity with Lunar New Year Marketing [Part 1]

Lunar New Year is the most important holiday in East Asia and celebrated all over the world by 20% of the world’s population — and with the right strategy, there’s a lucrative opportunity for businesses to benefit from it.  Lunar New Year is a time for family reunions, celebrating, sharing meals, exchanging gifts, and giving […]

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Real Estate Discovery Ads

Why You Should Try Google Discovery Ads for Your Real Estate Campaigns

If you’re a regular internet user, there’s no less than a 100% chance you’ve seen Google ads on your favorite website or blog. A banner on the top or bottom of a webpage, in the sidebar, at the top of the Google results page, in YouTube videos — ads are everywhere, and each one has

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Chinese Marketing Landscape

Canada’s Chinese Marketing Landscape: Language, Culture & Choosing the Right Channels [Part 2]

This blog series aims to explore Canada’s Chinese marketing landscape in detail, from population and immigration statistics to the pros and cons of channels both online and offline. Each post will be based upon a single subject and provide facts and strategies about the lucrative opportunities available for companies to break into a new market

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