Christmas is celebrated differently all over the world. Check out our post to learn about Christmas traditions, gifts, and food in China.
For travel agencies and related tourism market players, reaching Chinese millennials may prove to be a lucrative undertaking. With a steady increase in spending power, the Chinese outbound tourism market is booming. Consequently, this segment of travelers appeals to travel brands globally. More so, external travel from China to global tourist destinations has been rapidly expanding in recent years.
China’s online travel market is evolving at a quick pace and the industry is all the better for it. Traditional brick and mortar travel agencies are still popular but the convenience of OTAs is catching on and changing the way travelers see the world. The focus is on personalized planning through mobile-focused services giving both