Marketing Trends

The Enduring Power of Traditional Media In an era dominated by digital channels, the significance of traditional media for engaging bilingual audiences remains undiminished. It is a trusted, credible force, offering unique opportunities for businesses to connect with both English and Chinese-speaking demographics.  This fusion of trust, credibility, and expansive reach is why traditional media

Design for AI is a rapidly growing field in digital marketing. As more businesses embrace the power of artificial intelligence, digital marketing agencies must stay ahead of the curve. To help you navigate this exciting new landscape, we have compiled a list of the top 5 design AI tools for digital marketing agencies.  These tools

This article originally appeared on Forbes. Transparency, privacy, and security — oh my! With data breaches happening left, right and center, it only makes sense that many consumers are losing trust in the companies they once freely shared their personal data with. Privacy concerns aren’t going away anytime soon. This means companies will have no choice but to

This article originally appeared on Forbes. Unless you’ve been living under a rock, you’re probably aware that data privacy concerns have been escalating across the digital space. In fact, 79% of U.S. adults are somewhat or very concerned about how companies use their data, with the same percentage not confident that companies will take responsibility

Much more than a simple link to a website, QR codes on your business materials can generate curiosity and are especially attractive now as they can eliminate contact with high-touch surfaces.

With attitudes and behaviours shifting across the globe over the last year, advertising and media trends are following suit. Here are 5 trends we’ve seen in Canada & China.

Consumer shopping experiences are rapidly changing across the globe. Learn the motives behind consumer behaviour and how you can better reach your audience moving forward.

Googling ‘marketing trends’ is sure to bring up a lot of results. These 5 trends can be applied to any industry to see marketing success.

As priorities have shifted, customer experience has taken on a whole new meaning in 2020. Discover 3 crucial considerations to ensure CX success.